Gannett Provides 10 Million in Funding for Mogulus
Gannett is taking its relationship with video company Mogulus one-step further and has decided to partially finance the start-up. Mogulus has received 2.7 million in financing to date and now Gannett’s 10 million dollar investment will give the start-up the flexibility it needs, to compete in the ever crowded world of video vendors.
Mogulus and Gannett have already had a relationship spanning the past three months, but Gannett’s announcement of funding for the start up further ferments the relationship and in my mind could very well lead to an acquisition. It is important to note that up until this point, Gannett has termed the relationship as one formed out of a product need only, but I strongly question the truth of that. “Now, with Mogulus, all our journalists–including print and Web reporters–can deliver live, multi-camera broadcasts of news events to our customers,” said Craig A. Dubow, chairman, president and CEO of Gannett, in a statement.
Mogulus provides a browser-based Studio application to create LIVE, scheduled and on-demand internet television to broadcast anywhere on the web, through a single player widget. Their service comes in two types Free (ad-supported) and Pro (white-label, no-ads, pay for usage). To date Mogulus has gained 100,000 users and more than 3,000,000 unique viewers.
